GIS (Geographical Information System) is the tool required for geo-spatial analysis. It provides the ability to visualise your data in relation to other features offering insight into your business. The data in a GIS is held in layers enabling multiple pieces of information to be associated with a single location. Interrogation of the data through calculation and analysis can be carried out using simple queries. A GIS enables a business to present data to clients in a way that is more informative using maps and charts individually or in combination. The creation of new datasets can add value to a company's data and answer questions that are not possible without the geographical element.
Geographical analysis is particularly useful in planning scenarios, for example, where the location of a new store should be. The location of existing customers, potential customers, current store locations and the location of competitors along with the road infrastructure will provide the optimum location for a new store when analysed within a GIS.
Logistical planning can also be carried out using GIS. The optimum route between a set of points in terms of distance and/or time can be calculated as well as identifying which points can be reached within a specified time-frame of a location or multiple locations.
Apogee uses MapInfo Pro from Pitney Bowes as it's preferred Desktop GIS. As a Pitney Bowes partner Apogee can re-sell Pitney Bowes products. Please contact us for more information.
Apogee prides itself on the level of consultancy and support provided during and after the project is complete ensuring you are completely satisfied with the final deliverables whether that is a series of maps or datasets.